Versace is an Italian fashion design house founded by the late Gianni Versace and continued by other members of the Versace family after his death. Debuting with a line of women's wear in 1978, the company was an instant success. A men's line and the company's first boutique in Milan followed in that same year. Gianni Versace chose the Medusa symbol as his company's logo. The company's luxurious clothing and accessories are characterized by influences ranging from pop art to classical Greek and Roman architecture.
The first Versace fragrance, Gianni Versace for Women, was introduced in 1981. Fragrances for men and women are offered under the Versace, Versus, Jeans and Jeans Couture labels. Versace fragrances are produced in conjunction with Euroitalia SRL.
Gianni Versace fell victim to an American spree murderer in 1997, but the company continues offering fashions and fragrances under the direction of his family.